The Kirby Kangaroo® Club is a youth marketing program designed to help attract and actively involve children up to age 11 with your credit union. The main objectives of the program are to educate children about credit unions and assist young members in establishing good savings habits.
Target audience
Children aged 5 to 11 and parents of children aged up to 11
Features
Primary elements of the program consist of:
- The Kirby Kangaroo® Club website
- Quarterly newsletters
- Kirby Kangaroo® Club products
- Encourages youth to contribute to newsletters and website content
- Ongoing support
Used together, these components create a synergy missing from competitors’ kids clubs. Each element of the club helps to reinforce the other elements.
Benefits to your credit union
- Build relationships with young members that may last a lifetime
- Easy to set up
- Website pages can be customized by credit unions
- Promotional material is very affordable and can be customized
- Subscription discount when signed up for nCharge™ Teens Financial Network
Benefits to members
- Learn about saving
- Easy access to information through website or newsletters
- Have a sense of belonging to credit union
- Fun to be a member of the credit union
Visit the Kirby Kangaroo® Club website.
For more information and if you would like to sign up, contact us or call 1.888.447.2827.
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